Building a creative business: Contribution (part three)

This is the third installment of a four-part series on building a creative business and lifestyle, based on my experiences, what I’ve learnt from others and my plans for the future.

Other than social karma, contribution is a vital part not just of a business, but of a person. I’m not sure how much research there is to back my belief up (I know Tony Robbins assigns it as one of the basic human needs) but we all know that when we help someone, we feel good.

Feeling good should be an adequate reason to help people!

But you’re in business now. You need to make money to pay the bills, buy new resources, advertise and upskill (amongst other things). When do you have the time or money to make a contribution back to society?

Selfless giving is a whole ‘nother level of saint-dom, but for the sake of argument let’s look at ways to can contribute while gaining something for the business as well.

Workshops / Webinars

You’re teaching others your hard-learned skills and sharing your valuable experience. Regardless of whether you are receiving a monetary payment, you are establishing your authority in the field and making connections with potential customers. At the very least, they are likely to mention you a friend or colleague, and you’ve gained publicity with the group you’ve taught and some of their contacts.

Consultation

Like workshops, consultation helps you build authority and word of mouth. This time, you’re not building it with a group of people, but a deeper connection with one person. You’re making a real dent in their universe. The people who have taken time out of their to help me out are people I remember forever, and often recommend to other people.

Inspiration

One of my biggest motivators to succeed in self-publishing is to prove to people that it can be done. Specifically, children and parents. There are too many people who believe a career in the arts is nigh impossible unless you chance on fame, when in reality there are a number of people making good, full-time salaries in their chosen field. As a teacher, I’m in a position where I can prove that art can be more than just a hobby. So, turning your passion into a business can be contribution in and of itself!

5 Responses to “Building a creative business: Contribution (part three)

  • Lovely article! I agree that giving back and helping others is important. I’ve always enjoyed helping others, though it did take me a while to learn to also guard my time effectively (otherwise consultations can take all your time, especially when clients do try to pick your brain after the initial consult).

    Really enjoying this series of articles 🙂 Have a great day, Zee!

    • Z.R. Southcombe
      2 years ago

      Thanks for your input on all of them, Drae. I’m really looking forward to when your blog is up. If this is what you write in a comment I can’t wait to see what you put in a blog!

      I agree with you on guarding your time, and in retrospect is probably something that should have been included in the article (although you’ve written it now so hopefully people will read it in the comments).

      Just recently, I’ve dropped a few commitments, having realised that I needed to put my own work (and health) first.

      • Thank you for the compliment, Zee. I decided to combine the new blog with my author blog, so it now caters for entrepreneurs as well as writers. The two so often overlap that it’s nice having it all in one place 🙂

        You could perhaps use the guarding of time as a topic for another blog article 😉

        I’m glad you are keeping your health as a priority. Disregarding our bodies’ needs in the pursuit of success is a mistake a lot of authors and entrepreneurs make, and I wouldn’t wish the resulting ill health on anyone.

        Have an awesome evening 🙂

  • Hehe! No, I’m not really stalking Drae, but I do seem to be following behind.
    Enjoyed this series of posts ( started with the fourth one) and the comments. Thanks Zee….and Drae ?

    • Z.R. Southcombe
      2 years ago

      Hehe! Between the three of us we’ve built a fantastic series, I think!! Cheers to teamwork *clink*

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